Privacy Policy

What Information Do We Collect?

Personal Information You Provide to Us

We collect personal information that you voluntarily provide when you:

• Request a free estimate or consultation
• Contact us by phone, email, or through our Website
• Enter our sweepstakes or contests (such as our Deck-the-Door Contest or Leak-Proof Roof Giveaway)
• Sign up for our email newsletter or marketing communications
• Schedule an appointment for our services

The personal information we may collect includes:

• Contact Information: Name, email address, phone number, mailing address, city, state, and ZIP code
• Property Information: Address of the property where services may be performed, property photos (such as photos of your door or roof)
• Communication Preferences: Your preferences for receiving marketing communications
• Contest Entry Information: Photos and information submitted when entering our sweepstakes

Information Automatically Collected

When you visit our Website, we automatically collect certain information about your device and how you interact with our Website, including:

• Device Information: IP address, browser type and version, operating system, device type
• Usage Information: Pages visited, time spent on pages, links clicked, referring website, date and time of visit
• Location Information: General geographic location based on your IP address

This information helps us understand how visitors use our Website so we can improve your experience.

How Do We Collect Your Information?

Information You Provide Directly

We collect information when you fill out forms on our Website, call or text us, email us, or otherwise communicate with us directly.

Tracking Technologies

We use various technologies to automatically collect information:

• Cookies: Small data files stored on your device that help us remember your preferences and understand how you use our Website
• Google Tag Manager: A tool that helps us manage website tags and tracking codes
• Analytics Tools: Services like Google Analytics, Microsoft Clarity, and TruConversion that help us understand website traffic, user behavior, and improve your experience on our Website

Communication Platforms

We use the following platforms to manage communications with you:

• HubSpot: For email marketing and customer relationship management
• CallTrackingMetrics: For managing phone calls and text messages
• Custom CRM: Our proprietary customer relationship management system

How Do We Use Your Information?

We use your personal information for the following purposes:

To Provide Our Services

• Respond to your inquiries and provide estimates for our home exterior remodeling services
• Schedule and conduct in-home consultations and appointments
• Perform the services you request (roofing, siding, windows, doors, gutters)
• Process payments and manage customer accounts
• Provide customer support and respond to your questions

For Marketing and Communications

• Send you marketing emails about our services, promotions, and special offers (you can opt out at any time)
• Contact you by phone or text message about our services with your consent
• Create similar audiences for advertising purposes on platforms like Google Ads (using anonymized data)
• Show you relevant advertisements on our Website and other websites

To Administer Sweepstakes and Contests

• Process entries for our Deck-the-Door Contest, Leak-Proof Roof Giveaway, and other promotions
• Select winners and notify them of their prize
• Fulfill prize obligations
• Use winner names and photos for promotional purposes (with consent)

To Improve Our Website and Services

• Analyze how visitors use our Website to improve functionality and user experience
• Conduct market research and gather feedback
• Develop new services and improve existing ones

For Legal and Security Purposes

• Comply with legal obligations and respond to legal requests
• Protect our rights, property, and safety, and that of our customers and others
• Prevent fraud and maintain the security of our Website
• Enforce our terms and conditions

Do We Share Your Information With Anyone?

We do not sell your personal information to third parties. However, we may share your information in the following circumstances:

Service Providers

We share information with trusted third-party service providers who help us operate our business, including:

• Marketing platforms: HubSpot for email marketing
• Communication tools: CallTrackingMetrics for phone and text management
• Analytics services: Google Analytics, Microsoft Clarity, and TruConversion to understand website usage and improve user experience
• Advertising platforms: Google Ads and similar services (we share anonymized data to create similar audiences)
• Payment processors: To process payments for our services
• Web hosting and IT services: To maintain our Website and systems

These service providers are contractually required to protect your information and use it only for the purposes we specify.

Business Partners

We may share information with our business partners, such as manufacturers and suppliers (like Owens Corning, Provia, Andersen Windows), to fulfill orders and provide services.

Legal Requirements

We may disclose your information when required by law or in response to:

• Subpoenas, court orders, or other legal processes
• Requests from government authorities
• Situations involving potential violations of our terms or policies
• Situations where disclosure is necessary to protect our rights or the safety of others

Business Transfers

If United Home Experts is involved in a merger, acquisition, or sale of assets, your information may be transferred to the new owner.

With Your Consent

We may share your information with third parties when you give us permission to do so.

Do We Use Cookies and Other Tracking Technologies?

Yes. We use cookies and similar tracking technologies to collect information about your activity on our Website. Cookies are small text files stored on your device that help us:

• Remember your preferences and settings
• Understand how you use our Website
• Improve Website functionality
• Show you relevant advertisements
• Track the effectiveness of our marketing campaigns

Types of Cookies We Use

• Essential Cookies: Necessary for the Website to function properly
• Analytics Cookies: Help us understand how visitors use our Website (e.g., Google Analytics, Microsoft Clarity, TruConversion)
• Marketing Cookies: Used to show you relevant advertisements and measure ad effectiveness
• Preference Cookies: Remember your settings and preferences

Managing Cookies

You can control cookies through your browser settings. Most browsers allow you to:

• View and delete cookies
• Block cookies from specific websites
• Block all cookies
• Delete all cookies when you close your browser

Please note that if you disable cookies, some features of our Website may not work properly.

How Long Do We Keep Your Information?

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required by law.

Specifically:

• Customer information: We keep information about customers and potential customers for up to 5 years after our last interaction with you
• Contest/sweepstakes entries: We keep entry information for up to 3 years after the contest ends
• Marketing communications: We keep email marketing data until you unsubscribe or for up to 3 years of inactivity
• Website analytics: Anonymized website usage data may be retained indefinitely

When we no longer need your information, we will securely delete or anonymize it.

How Do We Keep Your Information Safe?

We take the security of your personal information seriously and implement reasonable technical and organizational measures to protect it, including:

• Secure servers and encrypted data transmission
• Access controls limiting who can view your information
• Regular security assessments of our systems
• Secure storage of physical records
• Contractual requirements for our service providers to protect your data

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee absolute security. You access our Website and provide information at your own risk.

Do We Collect Information From Minors?

No. Our Website and services are not intended for individuals under 18 years of age. We do not knowingly collect personal information from minors.

If you are a parent or guardian and believe your child under 18 has provided us with personal information, please contact us immediately at [email protected]. We will take steps to delete such information from our systems as quickly as possible.

What Are Your Privacy Rights?

You have the following rights regarding your personal information:

Access and Review

You can request to see what personal information we have about you. Contact us at [email protected] and we will provide you with a copy of your information.

Correction

If any of your personal information is inaccurate or incomplete, you can request that we correct it.

Deletion

You can request that we delete your personal information. We will honor your request unless we need to keep the information for legal or business purposes, such as:

• Completing a transaction or providing services you requested
• Complying with legal obligations
• Exercising or defending legal claims
• Detecting and preventing fraud or security incidents

Marketing Opt-Out

You can opt out of receiving marketing emails at any time by:

• Clicking the “unsubscribe” link at the bottom of any marketing email
• Contacting us at [email protected]
• Calling us at 508-881-8555

Even if you opt out of marketing communications, we may still send you non-marketing messages related to your transactions or services.

Phone and Text Opt-Out

If you provided your phone number and would like to stop receiving calls or text messages from us, you can:

• Reply “STOP” to any text message
• Tell us during a phone call that you’d like to be removed from our call list
• Contact us at [email protected]

Cookie Controls

You can manage cookies through your browser settings as described in the section above.

How to Exercise Your Rights

To exercise any of these rights, please contact us at:

• Email: [email protected]
• Phone: 508-881-8555
• Mail: United Home Experts, 60 Pleasant Street, Suite 1, Ashland, MA 01721

For your protection, we may need to verify your identity before responding to your request.

Third-Party Websites and Services

Our Website may contain links to third-party websites, such as manufacturer websites, social media platforms, or other resources. This Privacy Policy does not apply to those third-party websites.

We are not responsible for the privacy practices of third-party websites. We encourage you to read the privacy policies of any third-party websites you visit.

When you interact with our social media pages (Facebook, Instagram, etc.), those platforms may collect information about you according to their own privacy policies.

Do We Make Updates to This Policy?

Yes. We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other reasons.

When we make changes, we will update the “Last Updated” date at the top of this Privacy Policy. If we make significant changes, we may notify you by:

• Posting a notice on our Website
• Sending you an email (if we have your email address)

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

How Can You Contact Us?

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

This Privacy Policy is effective as of December 3, 2025. United Home Experts serves customers throughout Massachusetts, Connecticut, New Hampshire, Maine, Rhode Island, and Vermont. We are committed to protecting the privacy of homeowners who trust us with their home exterior remodeling projects, including roofing, siding, windows, doors, and gutter installations.